I worked with a group to create a cohesive brand and advertising campaign for the fictional brand, Fantasia Lotion; this included a branding guide, package designs, mockups, merchandise mockups, a social media account, and social media ads.
I specifically did the branding guide, alternate logos, a mockup for a poster design created by a group member, and designs and mockups for the bottle packaging and a special VIP lanyard.
Mockups Created by Francesca Williams
Branding Guide
Created by Francesca Williams
Merchandise Mockups
Stickers and Bucket Hat Created by Elisabeth Laubtner, Lanyard by Francesca Williams
Social Media Mockups
Created by Alyssa Hall
